Mattel CEO Ynon Kreiz laid out how he's applying lessons from Barbie to build franchises around Matchbox cars, Hot Wheels, ...

Following the success of 2023's Barbie, the next Mattel toy brand headed to theaters will be Matchbox. And on Wednesday, it ...

Every year, DC Comics celebrates the Caped Crusader with Batman Day. This year — the year Batman turns 85 — the day is ...

We see AI as a tool, as an opportunity to elevate our creativity even more than we have done in the past,' chairman and CEO ...

Mattel's board issued the grant to Kreiz this week, and it will vest over five years if performance metrics are hit.

Mattel Films has found its first actor for its upcoming Matchbox movie in John Cena, with the actor's character so far being ...

Mattel CEO Ynon Kreiz is hopeful the toy industry defies economic pressures during the key holiday shopping season.

Mattel has officially enlisted Peacemaker star John Cena to lead the cast of its upcoming live-action Matchbox movie, based ...

The action film from director Sam Hargrave is inspired by the company's iconic toy brand The post John Cena to Star in Mattel ...

Extraction’ director Sam Hargrave is attached to bring a live-action movie based on the classic toy cars to screens, but plot details are being kept quiet ...

John Cena will star in Matchbox, a live-action film inspired by Mattel's toy car line, produced by Apple Original Films, ...

With Batman Day coming up, plenty of companies are revealing new toys and collectibles inspired by the heroes and villains of Gotham City. And perhaps no new reveal is more intriguing than Mattel's ...