Mister Softee is going hard on some copycat ice cream trucks. The New Jersey-based franchise claims that three Big Apple operators are trying to trick children by using “imposter” trucks ...

Someone pilfered hundreds of dollars in coins and bills hidden inside a dozen Mister Softee ice cream trucks parked overnight in Queens. Alex Rogacki lobbied the Bloomfield Township Council to ...

By Tejal Rao When it gets hot in New York, ice cream trucks hit the pavement, often competing fiercely for coveted street corners. Follow Ricardo Cruz, one of Mister Softee’s 350 drivers ...

Mister Softee has no tolerance for other ice cream trucks imitating its iconic design, cones and jingle, company officials ...

Mister Softee has no tolerance for other ice cream trucks imitating its iconic design, cones and jingle, company officials say. The New Jersey-based ice cream truck franchise is suing three New ...

Mister Softee truck franchise goes after copycats who are mimicking the truck’s look The New Jersey-based franchise claims that three Big Apple operators are trying to trick children by using ...

Quit ripping off our iconic Mister Softee ice cream trucks, N.J. company tells NYC sellers ...

Now her Taylor Belle’s Ice Cream is served at University of Kentucky sporting events in Rupp Arena and, new this year, at ...

Because he owns the jingle, here are your afternoon links: Conspicuous Lambo, Trump loses another song from his rally playlist, an ape that can really dance and more. at his rallies — and to pay ...