McFarlane Toys has announced five new figures for Batman Day 2024. Batman & Ace the Bat-Hound (Silver Age) Preorders are available from Amazon and Entertainment Earth. The 1950s was a decade ...

The National Toy Hall of Fame is floating the idea of inducting balloons. They are among the 12 finalists being considered ...

Pick your favorite era or collect them all. By Erin Lassner editor 6 months ago ...

As the site’s resident toy expert — I’m the writer behind the Strategist’s “Toy Store” and gifts for every age — I get an ...

Stanley has been releasing official Barbie Stanley Cups every day this week. Grab one now before they're all gone.

If you’re craving some fresh athleisure to match your new Barbie tumbler, hold tight because Reebok’s latest collaboration ...

Are fans of Barbies just called Barbies? They don't seem to have a group name like other fandoms. Previously: Barbie's ...

Stanley has teamed up with one of the most iconic personalities of the century: Barbie. Every day this week, from Monday, ...

Mattel CEO Ynon Kreiz laid out how he's applying lessons from Barbie to build franchises around Matchbox cars, Hot Wheels, ...

Pop Mart and other Chinese brands are seeing soaring sales in Southeast Asia, fueled by the region’s young, eager consumers.

With Batman Day coming up, plenty of companies are revealing new toys and collectibles inspired by the heroes and villains of Gotham City. And perhaps no new reveal is more intriguing than Mattel's ...